It is very important to analyze a product scientifically before you even plan to sell it. This article by Leelinesourcing is based on complete research data and analysis of the selling situation, profit margin, and future development trend of baby photography props blankets. Make sure you read it carefully before making any baby photography props blanket purchase.
I. Product Introduction
Baby photography props blankets are common props in a photo studio. It is mainly used for taking newborns photos. Most newborns need these door-to-door shooting services. The baby photography props blankets are generally light and thin making them relatively small and easy to carry. Nowadays, it is not only photo studios that need baby photography props blankets but also families that buy these blankets to take photos of their babies in the comfort of their homes.
II. Sale Situation
1. Search Volume
When we searched for “Photography Props Blanket” using the Keywords tool, we found that in the past year, the average search volume of the photography props blanket on the Amazon platform averaged 2000 per month. Among this search was in October 2017 when we had the highest value of 4,300. In June 2018, the search was only 800 searches. Overall, the photography props blankets are less hot on the Amazon.
2. Sale Volume
When we search “Baby Photography Props Blanket” on Amazon and view the sale situation of the stores in the homepage via the Unicorn Smasher tool, we found out that the monthly sales volume of the store with the highest sales volume on the homepage hit 1568. This translates to sales amount of $14, 096. On average, most of the stores have monthly sales of only around 100 with sales ranging from $500 to $8000. Based on this, we can confidently conclude that the market for baby photography props blankets has not been successfully opened, and there are certain risks in operations.
III. Profitability Analysis
To analyze profits, let’s click into any baby photography props blanket store on Amazon randomly and choose a small piece of baby photography props blanket. Our example is this piece costing $10.18.
When we search for the same photography props blanket on Alibaba website, the wholesale price only $3.16.
If we only pay attention to the wholesale price and sale price, then we can conclude that baby photography props blankets have a handsome profit. However, this is far from the truth. The blankets need special packaging and protection that prevents rain, exposure to sun and several other weather elements. We also have freight and advertising costs which lead us to conclude that the profit of the photographic props blanket is not impressive.
Still in the same store, we used the Keepa tool to check the same product price changes. We found out that in the past three months, the price of photography props blankets showed a downward trend, and it was only in July that there was a certain rebound.
This shows us that baby photography props blanket are currently not selling very well on Amazon. The prices are unstable, and the profits are not high. It is not a product we can recommend to newbies to invest.
IV. Development Tendency
1. Search Volume
We also used the Google Trend tool to search for the popularity of Newborn Photography Props Blanket in the United States. The data shows that in the past year, the search volume of newborn photography props blankets in Google has greatly fluctuated. The highest peak of the search volume was in September 2017. The search volume still fluctuated but remaining relatively stable ranging from 25-75. In July 2018, the search volume showed a downward trend. The baby photography props blankets have the highest popularity in Texas, followed by California. In general, the search volume for baby photography props in Google is not high.
It is also pretty difficult getting detailed information when using the Google AdWords tool to search for Newborn/baby Photography Props Blanket. When we searched for Photography Props Blanket, the results showed that in the past year the average search volume of photographic props blankets was about 50. Obviously an independent website is not the best way to management of baby photography props blankets. Their development trend is also not very optimistic.
2. Competitive Context
We then use the Keywords tool to view the photographic props blankets in Amazon. Data shows that the photographic props blankets have a CPC of $0.45 per click in a low search volume. However, the data also shows that the competition value of the photographic props blanket occasionally reach 1 (according to the table of the Keywords tool, the product with a competitive value of 0.69-1 is a highly competitive product). Therefore, we can conclude that the photographic props blankets are not only low hot on the Amazon, but also have fierce competition.
Customers that plan to sell baby photography props blankets must be fully prepared in advance in order to obtain stable and high profits in this fierce competition. Of course, it is very important that you control the sourcing cost.
How can you effectively control the sourcing cost? (Related article: Hоw tо Kеер Low Shiррing Cоѕtѕ to ship the products to your customers for Amazon Sellers?)
First, you must find a suitable and reliable supplier. This is where Leelinesourcing comes in with over 10 years of purchasing experience in China. We can find quality suppliers for you and help you negotiate the best prices with suppliers. Leelinesourcing has professionals that can arrange shipment saving you transportation costs. If you still need to take photos, have labeling done and other services, you can also contact our customer service staff at [email protected] or chat with us online. We guarantee you an excellent customer service.
This is an analysis report of the baby photography props blanket by Leelinesourcing. It is our hope that the information here is helpful in your baby photography props blanket business and your business is booming over there.
If you have any more questions about FBA, please do get in touch so we can assist you in getting the right information. Leeline sourcing company is involved in different sourcing business that will help your company’s grow, and make your international business better. No matter how big or small your orders are, we will help you source quality and affordable products, and we will ship them directly to you.
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