How to Buy On Alibaba And Sell On Amazon?

Sharline Shaw

Are you a seller on Amazon? To achieve a place among top sellers, you need to develop better quality control, lower prices, and, most importantly, trust for the buyer.

So, where do you get all these? By sourcing properly. For example, buy on Alibaba and sell on Amazon. You might wonder, why? It helps you get inventory at affordable prices with quality products.

Later, you can sell it on Amazon to get a place among reputable suppliers. Is that something you are already doing? If yes, that’s amazing.

Today, we will compose a better strategy to buy and sell inventory under your private label.

Buy on Alibaba and sell on Amazon

Pros and Cons: Buy on Alibaba and sell on Amazon

There are multiple aspects to focus on while buying on Alibaba and selling on Amazon. To highlight those sections, I have added pros and cons.


  • You can grab quality merchandise from Alibaba and sell it on Amazon to gain a place among best sellers on Amazon.
  • Access to wholesale prices with minimum order quantity from different suppliers.
  • Many a reliable supplier is available with a money-back guarantee.
  • Negotiations with most suppliers are straightforward to hold.
  • Access to product samples from the reliable supplier


  • You might interact with defrauders who will send you low-quality products.
  • Competition is high, leading to difficult survival on Amazon.

What kind of Products is Worth Selling On Amazon?

  • Retail price between $25 to 50

We found that this price range makes it simple to cover direct costs such as the cost of goods sold, Amazon’s fees, and advertising costs.

Any higher than $50, and your conversion rate, the percentage of individuals that see your item and buy drops.

  • Low seasonality

We’re after the products that sell throughout the year and not merely during specific seasonal periods.

The Google Trend Report is incorporated with the Chrome Extension to distinguish seasonal sales spikes you could avoid.

  • Under 200 reviews

The products with negative or positive reviews under 200 are great, but for the top sellers (fewer than 100 is superb!)

  • Small (fits in a shoebox) and Lightweight

It is much faster and easier to import through Air, so you need something that won’t be too costly to import.

  • Can be improved

You could implement the feedback from your competitor’s item reviews and make an improved and superior item.

  • Easy to Manufacture

You don’t want to run into quality control or manufacturing challenges, right? Stay away from electronics, glass, or highly complex products.

Suggested reading: Alibaba Private Label

Best 7 Tools Help You Start Amazon Business

In different surveys conducted, the sellers on the Amazon FBA platform say that they found it challenging to select the products.

Nowadays, there’re various distinctive research tools, and here, we’ve listed the best tools to discover the products for Amazon.

Jungle ScoutThe Amazon sellers love Jungle scout as this tool is available for chrome users as a chrome extension to give product ideas.
With this tool, then you get case studies, e-books, and webinars to grow your own brand.
AMZ ScoutAmz Scout is a comprehensive and competitive method for discovering products. The AMZ Scout website has a free FBA Fee Calculator and a free Sales Estimator.
AMZ BaseBy using this tool, Amazon Sellers can discover the ASIN numbers and the descriptions of products in no time.
Likewise, the site gives quick access to Alibaba, AliExpress, CamelCamelCamel, eBay, and Google web search tools.
KeepaKeepa’s Product Viewer and Product Tracker could be downloaded for free.
The app is consistently updated to ensure that clients approach the latest products accessible, and Keepa likewise offers access to bestseller lists to make the procedure much quicker.
CamelCamelCamelThe users can download this tool, and they can use it as an application or even in their web browsers; the choice is yours.
There is a handy list of the favorite products among the buyers on the website’s main page.
Keyword InspectorIt is a suite of Amazon selling tools. By using this tool, you can do the following:
1. straight keyword search
3. Reverse ASIN searches
4. Indexation Tester
5. keyword trends
Google Trends By using Google trends, you can make sure that your profitable products will sell on Amazon.
1. The popularity of Your Product
2. Where Your exact same Product Is Most Popular
3. Previous Similar Trends
4. Times Suitable For Your Product
5. Sneak On Your Competitors

How To Buy From Alibaba Safely And Cheaply?

Alibaba is a safe site to browse and buy inventory. But, some buyers complain that they got scammed. To some extent, it is 100% true. You know, why? No matter you are using Alibaba or Amazon, there are some risks involved. 

The question is; How to buy the products safely and cheaply on Alibaba.

It’s not a problem at all. There are multiple steps to buy safely. For example:

  • Look for Trade assurance suppliers with trade insurance
  • Discuss prices with the other sellers
  • Determine the payment methods such as bank transfer

To get a detailed guide, check—How To Buy From Alibaba: Ultimate Guide

How To Arrange Your Shipping To Amazon FBA?

I believe you are an Amazon FBA seller. Am I right? Since Amazon FBA requires you to transport inventory to the Amazon FBA warehouse. So, how will you do that? It seems problematic, right? If it is true, no problem. There are multiple shipping methods to check out:

  • Express Shipping
  • Air Freight
  • Ocean Freight

Depending on your time and shipping costs, choose any of them. For a detailed guide, check— Amazon FBA Shipping: The Complete Guide 2021

How To Start Selling On Amazon Successfully?

How To Start Selling On Amazon Successfully?

Are you starting your journey as a seller on Amazon? Great! Keep an eye on the best seller position on Amazon. Remember, there is no need for a business license for your Amazon business. Here is how you can achieve that.

1. Conduct product research

Product research is the first and crucial step. To hunt down the products, you can try multiple product research tools such as AMZ scout and Helium 10.

2. List the inventory

If you have found the correct item, nothing is better than that. Open seller central account. Have a proper plan and list the items. Do SEO, add high-quality images, and put videos of your private label products with your own logo in product listings if possible.

Suggested reading: Alibaba Custom Packaging

3. Keep an eye on the price

Clients focus on the average price. If your product price is higher than others, you might not be able to sell more items than your competitors. So, what is a plan of action in that case? Nothing special. Check the price of products from other Amazon sellers and list competitive prices.

4. Do proper marketing

Marketing engages people and lets them know why they should prefer your item. It is the step where you need to make more fan following and implement more struggle. Even you have to try Amazon sponsored products ads to get the results.

5. Boom!

Have you done all? If yes, nothing else is essential. All the above steps will take you to the heights of success in no time.

If you hard to negotiate with suppliers and pay on safely?

LeelineSourcing is ready to help you buy from alibaba low cost and efficiently.

FAQs About How to Buy On Alibaba And Sell On Amazon

Is selling products on Amazon free?

No. Selling on Amazon is not free. You have to choose Amazon FBA for the fixed monthly fees of $39.99. Amazon controls order fulfillment for you.

For Amazon FBM, you need to pay $0.99 per item sale. In this case, order fulfillment counts on you.

Is buying on Alibaba safe?

There is no difficulty when you find suppliers on Alibaba.

Like other eCommerce sites, some scammers are there on Alibaba. You need to contact the supplier and ensure it is authentic and will send you the original item.

For this purpose, you can check the product reviews and find trade assurance program verified suppliers. Trade assurance will provide you with safety.

How to defeat the competitors on Amazon?

No doubt, there is high competition on Amazon, but you can survive and defeat your opponent. So, how? Apply the following techniques:

1. Keep the affordable price of the products
2. Offer discounts to the premium buyers
3. Sell a quality product that is worth the price

How to rank the products on Amazon?

Since there are thousands of products on Amazon, it is hard for sellers to rank on the top pages. If the same problem persists for you, no worries at all. Follow the tips:

1. Conduct proper product research by using tools
2. Find lucrative keywords to rank in search results
3. Add videos to your products
4. Describe your products in details

What’s Next

Overall, sellers aim to find the best way to gain good profit margins. But, still, some gaps remain unfilled in between the purchasing products. That’s what it takes us to buy from Alibaba and resell products on Amazon.

To buy from Alibaba gold suppliers, always be on the safe side. And how can you do that? Simply get in touch with Leeline Sourcing to find suppliers and sell quality products on Amazon right away!

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Article by:

Sharline Shaw

Hey I'm Sharline, the founder of Leeline Sourcing. With 10 years of experience in the field of sourcing in China, we help 2000+ clients import from China,Alibaba,1688 to Amazon FBA or shopify. If you have any questions about sourcing , pls feel free to contact us.

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