High Demand Low Competition Products: Best One-Stop Guide

Entrepreneurs think it’s COMPLICATED to find high demand low competition products. The truth is– with the right strategies, it’s not. 

Here at Leeline Sourcing, we find these HOT items every single day. I, Sharline, lead the process myself. 

In this article, I’ll share the top strategies our company uses to HUNT DOWN in-demand items. ABSOLUTELY FREE. Increase sales, profits and customers to expand your business in no time. 

Want a snippet? 

To analyze market demand, look at sales data, stalk competitors, and know your consumers. If you want to find out the exact in-demand items. Use product tools, leverage top-selling items on eCommerce platforms, and check out trends. 

Just one scroll. You’ll know exactly how to find high-demand products to sell. 

List Of Products High Demand Low Competition Products To Sell Online

Product	Unit Price Range	Global Sales	Average Profit Margins	Average Customer Rating
Bird Toys	$1.27 – $14.03	USD 386 million in 2022	50%	★★★★★
Pet supplements	$0.99 – $11.72	USD 1.91 billion in 2022	40%	★★★★★
Fashion accessories	$1.74 – $4.99	USD 185.60 billion in 2024	52%	★★★★★
Apparel	$9.26 – $67.25	USD $1.79 trillionIn 2024	20%	★★★★★
Shoes	$0.99 – $28.32	USD 389.23 billion in 2022	32%	★★★★★
Furniture	$5 – $68.78	USD 541.52 billion in 2023	40%	★★★★★
Bluetooth Earbuds	$0.99 – $29.12	USD 35.37 billion in 2021	20%	★★★★
Phone Accessories	$0.99 – $18.72	USD 160.6 Billion in 2033	40%	★★★★★
Personal Care Items	$0.99 – $37.97	USD $646.20 billion in 2024	32%	★★★★
Home Appliances	$1.54 – $32.75	USD 673.2 billion in 2024	22%	★★★★★

Why Should You Choose High-Demand Products?

These are the NOT-SO-SECRET reasons you should sell high-demand products! 

1. Balanced competition 

Products with high demand have HUGE market potential. Everybody wants “IN” when it comes to these trending products. Basically, the PIE is so huge. It doesn’t matter how many sellers try to take their cut. 

It all boils down to WHO attracts potential customers the most. (I got lots of tips for that later!) 

With LESS COMPETITION. Comes higher sales and profit margins. No need to sacrifice money, quality, or time. Just stay true to your branding and positioning. 

2. Distinct branding 

Imagine your STORE always has lots of trending products to sell. 

How does this affect your brand? 

You’ll be KNOWN as the go-to treasure trove of every high-demand product. When something NEW emerges in the market. Customers will come to you! Not any other online store. 

You’ve made your brand distinct. Renowned for always knowing the trending items and trending product ideas. 

If you want to SPEEDBOOST your branding efforts. Contact LeelineSourcing. We help you you you create a distinct brand. Through our professional eCommerce photography services. Your products shine in the competition. 

3. Encourage brand loyalty 

I’ve been in the SOURCING BIZ for a decade. So, believe me when I say that… It’s MUCH MUCH harder to acquire new customers. Than to retain existing buyers. 

If you CRAVE consumer loyalty… 

SELLING trending eCommerce products is key. Literally. If your inventory is PACKED with all the hot items. There’s NO REASON for anyone to leave your items out of their cart. 

4. Least expenses on marketing

MY FAVORITE PERK of all. When you have trending products to sell. You don’t need to prepare HEFTY amounts for marketing. Best selling products already attract people. 

Of course, though… 

This doesn’t mean SPEND NO MONEY on marketing. Still, do your best to advertise your products. But there’s no need to convince people to purchase the item. Just urge them to choose YOU over other stores.

How Do We Check Market Competition And Demands?

Wondering how to check what’s in demand? These are my three go-to strategies. 

1. Look at the sales data of an eCommerce platform 

Sales data are the DIARY of the market’s competition and demands. There are various platforms that host this data for you to see.

Visit sites like AliExpress, Amazon, or Alibaba to find the top-selling products of the day. OR look up the latest GOOGLE TRENDS data to know what people are searching for. 

Pro Tip: Check both the LONG TERM and SHORT TERM trends. This way, you easily anticipate your sales throughout the year. Know when to take advantage of promotional product trends. 

2. Stalk what your competitors do or sell online

Stalking competitors is one of the very rare occasions when stalking is acceptable. By stalking, I mean review, analyze, or compare. This STRATEGY equips you with several advantages:

• Figure out which product categories sell the most. 
• Know what works or not for eCommerce stores in your niche. 
• Know where other online stores are losing money so you can avoid them.

“Sharline, how do I even stalk an eCommerce store?”

Actually, it’s quite simple. Apart from doing it the traditional way of just visiting and analyzing yourself. 

Use COMPETITOR ANALYSIS TOOLS. They give you fully fleshed out data of which products your competitors sell most. Other data. Such as which items give high-profit margins, attract customers, and encourage repeat customers. 

3. Know what consumers want

The EASIEST way to do so is to use social media. YUP– Facebook, TikTok, Instagram, Reddit… you name it. These platforms are the golden source of knowing what consumers want. 

Follow trends, join discussions in groups, or if you’re daring (like me), ask directly. 

Remember: You want to be wherever your customers are. Always be on the loop of what they’re seeing on their phones. That’s the BEST way to always hop on to trending products to sell on your online store. 

If you want the LEAST TROUBLE checking the market. We offer the best product sourcing methods for your business here at Leeline Sourcing. Literally, someone else will be manning your product-hunting process. Saving you lots of time and energy! 

How Do You Find Low-Competition, High-Demand Products?

Whenever clients ask how to find the best China products to import. I recommend these six must-know strategies. 

1. Use product tools to check recent demands

Wouldn’t it be AMAZING to open a single software? And in seconds, you’ll find the list of every in-demand product imaginable. 

That, my friend, is how product tools work. Open them and say your preferred trending product category. After RAVAGING the online sales of the online shopping world. It’ll generate a list of trending products to sell online. 

The best part of all is that some of these tools are free! 

I highly recommend using Jungle Scout as it conducts thorough market research. I literally generate hundreds of products that PIQUE consumer interest. 

Expert Points: Don’t be afraid to invest in product sourcing tools. They’re worth the money. As long as you choose reliable ones. 

Fowler Wang, Capacity Sourcing Expert

2. Scroll into top product databases on platforms such as Amazon

Sometimes, you don’t need any COMPLEX software to find high-demand products to sell. Just find the “best selling” or “hot items” section of platforms like Amazon. And you’ll see, in real-time, which items are SELLING like hotcakes! 

I love this method because of its SIMPLICITY and ACCURACY, and it’s always 100% free. 

Truth be told, though– I don’t recommend using this strategy on its own. It’s always gonna reveal the mainstream products. Ones that are sold by pretty much every other online business. 

You always want to add other “lowkey” trending products to the mix. In some cases, private-label products are also more desirable. 

Pro tip: Make sure to also visit platforms like AliExpress and Alibaba. You’ll get the same information. 

3. Look at Google Trends

GOOGLE TRENDS is the search history of more or less everyone on the Internet. It holds the secret to whatever ITEM everyone’s trying to buy these days. 

Here’s how it works:

1. Look up a keyword. 
2. See how many people have searched for that exact keyword and its variations. 

The rule of thumb is…

The more PEOPLE search for an item. The higher the chances of it selling in HUGE AMOUNTS online. 

I gotta say, though. This process can be quite time consuming. I like using it to double check if the products I’m trying to sell online are actually trending. 

If you contact LeelineSourcing for your needs, though. We do this semi-tedious process for you! We analyze Google Trends. Both short and long-term. To help you excel in your niche! 

4. Search on Quora and Reddit Forums

Forums like Reddit and Quora are the underdogs of the online world. They’re not as popular as FB, IG, or TikTok. But most in-depth conversations are held on these platforms. 

Join business groups or forums on these sites. My money’s on the fact that you’ll find SUGGESTIONS of products to sell in your own eCommerce store. 

Based on EXP, people on forums aren’t stingy about sharing ideas. Even get free tips for your marketing campaign from these platforms. 

5. Know Facebook Trends

When it comes to SOCMED platforms, FACEBOOK remains the all-rounder king. 

Here, you’ll find trending videos, images, hashtags, discussions, and items.

Pretty much everything other social media platforms offer. IN A SINGLE APP OR SITE! 

When using FB to find trending products, remember this:

The algorithm only shows what your interests are. So, before you can potentially find trends relevant to your eCommerce business. Make sure to:

• Join groups relevant to your niche. 
• Follow influencers related to your branding. 
• Engage in posts that relate to your target audience. 

You gotta teach Facebook that you’re a business owner. Before you can expect it to show you relevant content. 

6. Use TrendHunter for your eCommerce store

The name says it all– TrendHunter is your HUNTING SPEAR for trending products. I always use it to find products to sell on Amazon. 

It’s a trend platform used by nearly 4 million entrepreneurs and brands. Though it’s not straightforward, it’s definitely HANDY. 

Here’s how it works:

TrendHunter generates articles for each topic/product/idea. Allowing you to review how popular it is and how you can use it for your marketing strategy. Just by hitting the search bar. 

They create NEW POSTS for every big product release. Giving you not just ideas on WHAT to sell. But how to NAVIGATE your own eCommerce store as a whole. 

7. Explore products through Trend Watching

Trend Watching is another effective platform. To find trending products online. 

It’s very similar to TrendHunter. Where you can explore consumer trends that’ll help you figure out their needs and wants. 

Figure out the LATEST innovative products that stir up reactions. Learn the latest news about the general consumers.

Many of my clients used this platform to start a successful dropshipping business. It’s 100% handy when you want to start selling products online. 

Tips For Selling High-Demand Products

Just because you’re SELLING in-demand products doesn’t mean you’ll guarantee sales. Remember– the eCommerce realm is a scary place. Everybody’s trying to take over another store’s position. 

If you want to STAY ON TOP, follow these tips. 

1. Listen to Marketing Tips

Marketing is the MAGNET that attracts many customers. No matter how good the product you’re selling is. If nobody knows it exists, you’ll generate little to no sales! 

Need help marketing? We offer our clients marketing tips and assistance here at Leeline Sourcing. Implement the strategies crafted from our decades of eCommerce experience. 

2. Always Follow Trends 

What’s trendy now won’t necessarily be trendy a year down the road. Always keep in touch with what’s new in the market. Never settle for the product listing you started with. 

We follow this tip every single time. Even when dropshipping branded products. 

Make sure to follow influencers and groups related to your niche. So you never miss out on the latest happenings! 

3. Implement Competitive Prices 

Don’t OVERPRICE. Everybody loves saving money. Many people compare multiple sellers of the same product. Purchase from a brand that has more affordable prices.

Expert Tip: Competitive pricing is NOT the same as dirt-cheap pricing. Make sure you’re still profiting off your prices. To guarantee profits, I recommend importing cheap products from China. 

Morgan Huang, Senior sourcing expert

Of course, though, this tip doesn’t always apply. When you sell high-ticket dropshipping products, for example. A high price is to be expected. 

People Also Ask About High Demand Low Competition Products

What’s Next

HIGH DEMAND low competition products are the profit-generating machines of eCommerce. Every successful business leverages these products. 

So UNLESS you want your store to fail… you must always keep track of what’s HOT or NOT in eCommerce. 

Need an AGENT solely to find the best-selling products for your store? Contact LeelineSourcing. We not only help you source products to sell online. But we also help you create marketing materials for ATTRACTING consumers. 

Contact us and receive a free quotation within 48 hours! 

Source:

1. outboundengine.com – Customer retention vs acquisition
2. bdc.ca – Conducting competitor analysis
3. paddle.com – Dangers of overpricing