How To Package Your Product? Discover Essential Tips

How to package your product? 

Many people have ASKED this question. And I agree it is of PRIME importance. 

Do you know why? 

Product packaging DESIGN is a GAME-CHANGER. It changes the minds of the buyers. A single visual catch can BRING up more sales. And every company wants that.

Our experts at LEELINE SOURCING offer packaging solutions. You get custom PACKAGING with custom boxes. More customers get IMPRESSED. And in turn, more sales. 

Do you want the ULTIMATE GUIDE on product packaging? 

No issues. I have listed the TYPE of packaging and the exact process for retail packaging. 

Let’s start. 

How To Package Your Product

Why is product packaging important?

Why is product packaging important

Most COMPANIES go for custom packaging. Is it beneficial? Does it DRIVE anything good for them? 

I will answer all the QUESTIONS with a list of reasons. Get them here! 

  • Increase your Brand Identity 

I purchased a SOAP, LUX. Its outer packaging has its logo and tagline written on it. 

And the manufacturing gradients are there to determine SAFETY. 

Whenever someone buys it, he will be SURE of it. Suppose your product has the ESSENTIAL quality. In that case, branded packaging will flare up your brand recognition. 

  • Impress your customers 

The first Impression is the LAST IMPRESSION. 

Have you heard of this quote? During my School days, I learned about it. And now I think about how well it fits here. 

Customers don’t see the PRODUCTS at first. They check the PACKAGING. If it is good, they’ll get an excellent unboxing experience. You target an IDEAL CUSTOMER and increase your BRAND reputation. 

  • Get more sales with the proper strategy

Do product boxes increase sales? 

Yes, 100% they do. By just LOOKING at the packaging design, customers remember your products. 

That means you’ll have a PLACE in the customer’s heart. It indirectly increases sales. 

What will happen to your business without product packaging? 

What will happen to your business without product packaging

Products should not be BARE. What will happen if I let my items bare? 

We all know the CONSEQUENCES. Essentially the shipping boxes are going to be DAMAGED. No safety measures. No more PROPER HANDLING. 

Without packaging, here is what you can EXPECT. 

Products get damaged. 

Let me give you an EXAMPLE. 

I own a FACTORY of washing powder. But I don’t package it after manufacturing. 

What will happen? 

It will be ALL on the floor. Similarly, fluids spill over the floor due to low-quality MATERIALS. 

There is a 100% chance of damage without packaging. Or if the packaging materials are of LOW-QUALITY. 

You’ll miss FREE PROMOTION. 

Different companies promote their products with packaging. You might not believe what I am saying. But it is 1000% TRUE. 

More prominent brands, such as Nestle, sell mango juices. Have you ever noticed the business logo? 

I do not buy juice without a NESTLE logo. It has made the mind of other people too. 

First, we all LOOK at the packaging. Check it is OFFICIALLY from the brand. And then buy the item. 

While recommending others, we SUGGEST the same. 

Isn’t it true? 

It will create an ENVIRONMENT of disbelief. 

There are two different PACKAGING of the products. 

Recently, I purchased a PEANUT packet. One packet was from the Kellogg company. And the second one was without any brand. 

Guess what will be MY CHOICE? 

It is 100% sure I will buy a branded one. The reason is QUALITY AND TRUST. 

Without packaging, there is an environment of disbelief. And buyers don’t buy such things. 

Looking for the Best China Sourcing Agent?

Leeline Sourcing helps you find factories, get competitive prices, follow up production, ensure quality and deliver products to the door.

Benefits of product packaging

Benefits of product packaging

Product packages GIVE A COMPETITIVE EDGE over the local sellers. A brand chooses custom-printed BOXES to get the confidence of its customers. 

Here are some pros of the product boxes. 

  • Packaging protects the products. 

The most significant benefit of CREATING packages is safety. 

Without it, I believe the following things will happen: 

  • Your products will be VULNERABLE to environmental factors. 
  • It will lose charms when items like jewelry are. 

Companies settle on the BEST MATERIALS to ensure safety. Moreover, the food products are SAFE for months or even years. 

There will be no decay. It keeps the SUPPLY CHAIN maintained. 

  • It wins the customer’s trust. 

In the eCommerce market, customers want a TRUSTED environment. 

I recommend trying two products. One from the brand. And the other is from a LOCAL manufacturing setup with ordinary packaging. 

Excellent packaging can BOOST the confidence of 50% of buyers. 

That is the STRATEGY most brands use. 

  • It retains the Hygiene of products. 

Packages protect your products from dust and harmful environments. 

No DECAY occurs. If you use HIGH-QUALITY materials, products are safe for extended periods. 

That is where product boxes win buyers. 

  • You make more sales. 

There is a 30-40% impact of PACKAGING

High-quality packaging can DRAG the attention of a customer. It is a NO-BRAINER to drive sales. 

I make more revenue each month with just BEAUTIFUL PRODUCT BOXES. 

How to package your product successfully?

How to package your product successfully

Are you ready to ship your products? Shipping requires the PROPER HANDLING and safety. And packaging offers the ADEQUATE strength for the shipping boxes. 

Here are some steps to package your products EFFECTIVELY. 

Step 1: Organize

There are VARIOUS methods of packaging. You can either manually design a PACKAGE. 

For example, I get the packets. And put the products to seal it. It makes the SHIPPING READY. 

If you do the same, organize all the PARTS. Get tape, boxes, etc. 

Keep them in one PLACE. 

Step 2: Measure

If you have the RECTANGULAR box, make it suited to your PRODUCTS. You can measure the dimensions of the products. Check: 

  • Width
  • Length
  • Height
  • Breadth

All these factors define the RIGHT packaging measurement. There is no PROBLEM if the packaging is a bit large. But a small package can COMPROMISE the safety. 

Therefore, get accurate measurements. 

Step 3: Select

Select the packaging designs according to the requirements. 

For instance, I choose rectangular boxes for computer printers. If you sell the Television, choose the RELEVANT shape and sizes. 

Step 4: Protect

Choosing the right shape and EXACT measurements fills the GAP. Your products are 100% safe. 

However, you can keep some other SAFETY materials, such as foam. It supports electronic products’ safety during shipping. 

Settle on it. 

Step 5: Seal

Keep your product in the shipping boxes. 

Fetch the tape. Seal the box from all around. Ensure there is no GAP left externally. 

Test the packaging. If anything is still weak, make it more STRONG. 

It is how you do things manually.

Step 6: Label

Want to spice up your BRAND VALUE? 

Put some labels on the BOXES. The label should contain the product information. You can add a BUSINESS LOGO and further information about your brand. 

I often add the CONTACT number to provide customer service. Clients get impressed with such things. 

You are giving them a REASON to remember you. 

Looking to find a reliable Chinese supplier?

As the best China sourcing agent, we help you find factories, get competitive prices, follow up production, ensure quality and deliver products to the door.

Tips before packaging your products

Tips before packaging your products

Don’t make your DECISION before you know. When you start designing packets, hundreds of QUESTIONS should be there. 

You should answer them before you choose a CUSTOM-PRINTED BOX for your products. 

Here are more tips for your MAILER BOXES. 

  • Know what a consumer NEEDS. 

Not all buyers want the CUSTOM packaging. 

All the difference is in PACKAGING type. It is better to know what a customer expects from you. 

Therefore, I consider providing premium packaging just like a POPULAR brand. I get EXTRA SALES within days and a new name. 

  • Define the product NATURE

You can’t pack a FLUID in a square package. 

For example, I have to pack a soap product. A soap packing is unsuitable for FACE WASH or hand wash. 

Define what type of product you have. Is it LIQUID, solid, or semi-solid? 

Then, you should be able to pack your MAILER BOXES. 

  • Do market research

It is the KEY to UNLOCK the potential benefits. A custom box with DIGITAL printing is not suitable for EVERY industry. 

Solution? 

I do research. Conduct surveys to know the CUSTOMER behavior. Understand how the market reacts to a specific design process. 

  • Take a look at your competitors. 

Every second competitor checks the MATERIAL. It will help if you do the same. Before you create your package, hire a DESIGN team. 

I know how your competitors are driving sales with the RIGHT mailer boxes. You should do that. 

  • Check your budget

Knowing the target audience is NOT ENOUGH. 

You must have the budget. If the product price is $1 and the packaging price is 50 cents, you FAILED. It won’t work. 

You’ll have to ALLOCATE the relevant resources. Therefore, it is BETTER to measure the budget for your subscription boxes. It helps me specify and run on the track. 

Get an instant quote for product packaging supplies from MANUFACTURERS. 

If the overall cost fits your PRODUCTS and budget, nothing is BETTER than that. Go ahead with your packaging ideas. 

FAQs about How To Package Your Product

1. Is product packaging necessary? 

Yes. Product PACKAGING is necessary. Sellers want their BRAND RECOGNITION. And packaging helps them GET efficiently. 
The packaging has additional information about the PRODUCTS. It helps customers purchase the PACKAGE. 

2. Can I put my business logo on a product package? 

Yes. You can put a LOGO on the custom boxes. The purpose is to IMPRESS the consumers. And get more sales with HIGHER brand recognition. 
Most companies do this to HAVE free promotions. 

3. What is the packing list format?

Most products have a PACKING LIST before the package design. In the list, there is NECESSARY information. For example, they know about custom boxes or pallets. 

4. What are the 3 C’s of product packaging? 

Sustainable PACKAGING refers to eco-friendly PACKETS. And it involves three C’s. Those can be: 
· Cube
· Content
· Curb
Companies use SUCH PACKAGING PRODUCTS to impress customers. 

What’s Next

Sellers want to make SALES. But they have to pay for the advertisements for PAID promotion. What if I tell you a BETTER AND FREE option? 

Custom PACKAGING is VERY EFFECTIVE. But you should find the RIGHT designers. 

Do you want the custom product packaging? 

Contact LEELINE SOURCING. Our team has a DECADE of experience. We help you sort out the CUSTOM printed boxes and proper packaging. 

Call us to get the FREE QUOTE! 

Do you want a successful import business?

sharline

Hey, I’m Sharline, co-founder of  LeelineSourcing. We’ve helped 2000+ customers import from China.

Do you want a better price on product or shipping?

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Sharline

Article by:

Sharline Shaw

Hey I'm Sharline, the founder of Leeline Sourcing. With 10 years of experience in the field of sourcing in China, we help 2000+ clients import from China,Alibaba,1688 to Amazon FBA or shopify. If you have any questions about sourcing , pls feel free to contact us.